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Notes of Retail Marketing for MBA, Download Retail Marketing notes

Download MBA notes of Retail Marketing. Here you can find all online ppt,pdf & doc lecture notes on Retail Marketing subject for MBA branch students.

RETAIL MARKETING Notes
Ashish talpade
RETAIL MARKETING pdf eBook and notes Download

SYLLABUS Overview of Retailing What is retailing? A retailer role in distribution channel; Functions performed by retailers; Social and Economic Significance of retailing. Selection of retailing and distribution; channels around the world; Retail Management decision proves Multi-channel Retailing Retail channels for interacting with customers;....

Neeraj Yadav
Neeraj Yadav 27-Jan-2016 0
RETAIL MARKETING RESEARCH pdf notes

Marketing Research Need, nature and scope; complexities of international marketing research; marketing information system (MIS); Organization of international marketing research. Marketing Research Process Problem identification; Selection of research design: major issues; emic dilemma. Secondary and Primary Data S....

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