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UNIT I OVER VIEW OF MANAGEMENT 9
Organization – Management – Role of managers – Evolution of Management
thought – Organization and the environmental factors – Managing globally –
Strategies for International Business.
UNIT II PLANNING 9
Nature and Purpose planning – Planning process – Types of plans – Objectives
– Managing by objective (MBO) Strategies – Types of strategies – Policies –
Decision Making – Types of decision – Decision Making Process - Rational
Decision Making Process – Decision Making under different conditions.
UNIT III ORGANISING 9
Nature and purpose of organizing – Organization structure – Formal and
informal groups / organization – Line and Staff authority – Departmentation –
Span of Control – Centralization and Decentralization – Delegation of authority
– Staffing – Selection and Recruitment – Orientation Career Development –
Career stages – Training – Performance Appraisal.
UNIT IV DIRECTING 9
Creativity and Innovation – Motivation and Satisfaction – Motivation Theories
Leatership – Leadership theories – Communication – Hurdles to effective
communication – Organization Culture – Elements and types of culture –
Managing cultural diversity.
UNIT V CONTROLLING 9
Process of controlling – Types of control – Budgetary and non-budgetary
control techniques – Managing Productivity – Cost Control – Purchase Control
– Maintenance Control – Quality Control – Planning operations.
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